Clean beauty has become increasingly popular in recent years, as people become more aware of the potentially harmful chemicals that are often found in everyday beauty products. The term "clean beauty" refers to products that are made without any harmful or toxic chemicals. These products are often marketed as being better for both your skin and the environment.
If you're interested in switching to non-toxic makeup, here are some things to keep in mind:
READ THE INGREDIENTS—IT MATTERS
One of the best ways to ensure that a product is clean is to read the ingredients list carefully. Look for products that are made with natural or organic ingredients, and avoid products that contain parabens, phthalates, sulfates, and other potentially harmful chemicals.
LOOK FOR THE CERTIFICATIONS
There are several certifications that can help you identify clean beauty products. Some of the most common certifications include USDA Organic, Non-Toxic Certified, and EWG Verified. These certifications indicate that a product has been thoroughly tested and meets certain standards for cleanliness and safety.
BE WARY OF “GREENWASHING”
Unfortunately, not all products that claim to be clean are actually non-toxic. Some companies engage in "greenwashing," which is the practice of making misleading claims about the environmental or health benefits of a product. To avoid falling for greenwashing, make sure to do your research and read reviews from other customers.
CONSIDER TRYING A SUBSCRIPTION BOX
If you're not sure where to start with clean beauty products, consider trying a subscription box. These boxes typically contain a selection of non-toxic beauty products, giving you the opportunity to try out different brands and products without committing to a full-sized purchase.
In conclusion, clean beauty products are a great option for anyone who wants to avoid potentially harmful chemicals in their makeup. By reading the ingredients list carefully, looking for certifications, being wary of greenwashing, and trying out a subscription box, you can find the best non-toxic makeup for your needs and preferences.